Ad Campaigns

Ad Campaigns provide tools for managing advertising content with play count targets and proof of play reporting.

Overview

Ad Campaigns allow you to:

• Set target play counts for advertising content
• Track proof of play statistics
• Manage campaign budgets and scheduling
• Report on campaign delivery

Creating an Ad Campaign

1. Navigate to Design > Campaigns
2. Click Add Campaign
3. Set the campaign as an Ad Campaign
4. Configure:
   • Name - Campaign name
   • Target Impressions - Total play count goal
   • Start/End Dates - Campaign duration

Adding Content

Add layouts to the campaign that represent the advertising content:

1. Open the campaign
2. Add layouts with the ad content
3. Set display order if multiple layouts

Scheduling

Schedule the Ad Campaign to displays:

1. Create a Schedule Event
2. Select Campaign as the content type
3. Choose the Ad Campaign
4. Assign to target displays
5. The system manages playback to meet impression targets

Reporting

Track campaign delivery through reporting:

• Proof of Play reports show actual play counts
• Compare actual vs. target impressions
• Export reports for billing or analysis

Info

Proof of Play must be enabled for accurate campaign reporting. See Display Reporting for configuration.